48-6501. Definitions

In this chapter, unless the context otherwise requires:

1. "Board" means the board of supervisors of the county.

2. "Destination marketing organization" means a nonprofit organization or governmental unit that is designated by the governing body as being responsible for the tourism promotion and marketing of the municipality or county.

3. "Governing body" means the governing body or board that by law is constituted as the legislative department of the municipality or county.

4. "Lodging business":

(a) Means any business providing transient lodging as prescribed by section 42-5070.

(b) Includes a property that begins providing transient lodging as prescribed by section 42-5070 after the establishment of a tourism improvement area that includes the property.

5. "Lodging business assessment" means a levy on room rentals at a business that is classified under section 42-5070.

6. "Lodging business owner" means a person recognized as the owner of a lodging business that is subject to a lodging business assessment.

7. "Municipality" means a city or town.

8. "Owners' board" means the designated individuals that govern the activities of the tourism improvement area and may be the board of directors of the destination marketing organization or a committee of the destination marketing organization as long as the owners' board is composed of at least a majority of lodging business owners that are subject to the assessment.

9. "Tourism improvement area" means an improvement area of contiguous or noncontiguous boundaries.

10. "Tourism improvement area activity":

(a) Means any advertising, promotion or business recruitment that is directly related to lodging businesses in a tourism improvement area.

(b) Does not include activities that are directly or indirectly related to construction and maintenance of physical infrastructure.

11. "Tourism improvement area plan" means a proposal for a tourism improvement area that contains information required pursuant to section 48-6503.